Posts Tagged ‘advertising’

The Power of Video on the Web

Monday, June 15th, 2009

We’ve all heard that “a picture is worth a thousand words”.  If that’s true, what’s video worth?  Ten thousand words?  Video may be worth even more when you have a testimonial video on your website telling your PROSPECTIVE clients how great your clients think you are.  With technology readily accessible, embedding a video onto your website is not a costly process.  The key is to make sure your video tells a compelling story and clearly communicates the message you’ve chosen.  That’s where The Fig Tree Group can help.  Check out some of the recent video we’ve put on our clients’ website at: www.marketedgeservices.com.

Marketing Advice from Thomas Jefferson…Practical Advice in a Down Economy

Friday, February 20th, 2009

Jefferson Memorial

If you are asking yourself whether to spend money on advertising and marketing during a difficult economic period, I think our third president had it right.  In difficult economic times, those companies that continue to spend will find that they will grow market share.  And that market share will continue, once the economy strengthens.  Here is the quote:

“The man who stops advertising to save money is like the man who stops the clock to save time.” - Thomas Jefferson