I came across a GREAT quote from Damon Runyon about innovation.  It illustrates the value of simply looking at things in a new light.  Damon Runyan wrote: “I once knew a chap who had a system of just hanging the baby on the clothes line to dry and he was greatly admired by his fellow citizens for having discovered a wonderful innovation on changing a diaper.”  So what is your innovative brilliance?

Tags: innovation, marketing

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